How WEXPO is promoted
- With year-round advertising and articles through our media support partners Western Sydney Express, Blacktown News, Parramatta Times, Macarthur Advocate and SWR FM.
- A public relations campaign with local media, nine business chambers and networking groups with articles and news updates.
- The WEXPO website – www.wexpo.com.au, targeted social media campaigns on Facebook, LinkedIn including geo-fencing in strategic areas.
- Social media sharing on exhibitor, speaker and sponsor channels managed by Buzzweb Media.
- Targeted ﬂyer distribution in key CBD and residential areas across Western Sydney.
- Direct email to combined database of over 8,000 businesses.
- Production of the oﬃcial event program guide distributed one month out in local media partners publications and distributed at the event.
- Via the databases of our sponsors and support partners.